- The winning project was started in 2017 with the aim of promoting safe driving and raising awareness of the importance of vehicle maintenance among company professionals
- The initiative reflects the company’s commitment in promoting health and safety among its employees
The project ‘Actitud Segura, Actitud Cepsa, driving safely’, developed by Cepsa and aimed at reducing road accidents, has won the award for Best Work Road Safety Initiative in the 10th edition of the Ponle Freno Atresmedia awards.
The managers of the project Carlos Morán, Cepsa’s Human Resources director; and Marcos Tuite, HSSEQ (Health, Safety, Security, Environment and Quality) director, received the award from Spain’s Interior Minister Juan Ignacio Zoido, at an award ceremony held yesterday in the Senate building in Madrid.
This initiative, which reflects the company’s strong commitment in promoting health and safety among its employees, has been developed by a multidisciplinary team formed by Cepsa professionals. The campaign was launched in 2017 with the objective of promoting safe driving and also to raise awareness of the importance of vehicle maintenance, giving the company's employees the necessary tools, policies and procedures to improve their habits in this area.
To this end, Marcos Tuite, HSSEQ director, said: “This project underlines our commitment to road safety and the creation of a safe driving culture among our professionals, both in their business and their personal trips.”
For his part, Carlos Morán, Human Resources director, stressed: "At Cepsa we are aware of the enormous impact which excessive speed, fatigue, distractions and stress have in traffic accidents. For this reason, we focused on the creation of a safe driving manual and in the development of a training program with theoretical and practical classes to help eradicate accidents".
Actitud Segura, Actitud Cepsa, driving safely
Developed by Cepsa professionals in 2017, the project saw a high level of participation and engagement. Additionally, the award-winning campaign is in line with the company's commitment with its employees and, in turn with the rest of society, whose objective is to raise awareness of the importance of road safety and, in particular, on reducing traffic accidents.
As part of the campaign, Cepsa created its own safe driving manual, which contains a compendium of policies and procedures covering compliance, travel planning, alcohol consumption, training and maintenance, among others.
In addition, the project included the development of a training program and specific talks on road safety, in collaboration with the Royal Automobile Club of Spain (RACE).
Ponle Freno Awards
This Atresmedia initiative, which is now in its tenth annual edition, recognizes people, actions, entities and public bodies that contribute actively and positively to the improvement of road safety in Spain. A road safety panel of experts recognized six winners in the 2018 edition. Find out more information on the awards here.